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How To Make An Invention A Reality – You think you’ve come up with the next best fitness gear feeling. Where do you even begin to bring your fitness product to life? Having successfully (relatively so, perhaps!) gone through the process of creating two fitness products myself, I’ll walk you through the steps to make your pipe dream come true.
On June 19, 2018, the United States Patent and Trademark Office issued patent #10,000,000. The current numbering system was used in 1836, so this does not even count the -patents from 1790-1835. IBM itself has 9,262 patents. However, the average American consumer has no idea how a patent works, what it does, or how to get one.
How To Make An Invention A Reality
Furthermore, most of us do not know where most of the things we use come from or how they are made. That extends to our weights, resistance tubes, slidey-ma-jigs and elastic-ma-bobs. How does one make a
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While I’m no patent attorney or Steve Jobs, I do have some experience with the process. I have a small line of functional training tools called MostFit. We have two patented pieces of equipment called Core Hammer and SYN Rings. on
Is an excellent example of this creative process. Ask me if an idea or invention is worth pursuing?
This, its marketing and sales, and even licensing and distribution can be all-encompassing and wallet-emptying. Let me give you an idea of what it takes to turn an idea into reality.
First, you create the world’s greatest fitness product in your head. Next thing, you realize it’s a terrible idea. This happens about 50 more times. Then, it will come out with really
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An idea. A few trips to Home Depot, borrow a drill from your neighbor, use some kind of glue, and Voila! You have the first prototype of your new product.
One day I thought to myself – “Why don’t we have a rubber mallet that we can just pound on the ground?” It looks like a great solution for our gyms, boot camps, team training and so on.
The first model was a hollow hammer handle that I bought from the store. I drilled a hole down the center lengthwise and then attached a long piece of metal with a screw. From there I drilled a hole in each end of the rubber medicine ball, threaded the rod through, and finished with a large washer and nut to hold it in place. That stretchy ball split in half in about a minute.
I spent time studying materials, trying out different ideas in the garage, and testing products myself and with customers. I researched existing products and used samples, in this case, to find my ideal material. I researched a number of fitness products that looked like what I wanted to do, struck up conversations at trade shows, and asked other people in the industry questions—and I found out about urethane. After trying several manufacturers, we finally had a working prototype. Mind you, this process can eat up to several hours a week and thousands of dollars. But the joy of maintaining something you’ve created is incomparable.
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Things looked good. You don’t need to become an expert in every step of the process or with every material, but being a garage inventor requires serious self-interest. Some large companies employ full-time materials scientists and product development teams. There are a number of companies and specialists who can help you on your journey. Many are small local businesses themselves, which can help bring ideas, materials and even prototypes.
I work with a company in Los Angeles called Hexcorp. They have several employees here and in China. There’s also what’s called a Maker-Space — an increasingly popular facility where artists and inventors have memberships and access to a number of 3-D printers, CNC machines and other design equipment.
“I am a lead pencil—a common wooden pencil familiar to boys and girls and all adults who can read and write.” You may wonder why I should write a genealogy. Well, to begin with, my story is interesting. And then I am a mystery—more than a tree or a sunset or even lightning. But unfortunately, those who use me take me for granted, as if I were pure accident and without a background.”
Read thoughtfully in his essay, which was written as a first-person story, told with an actual pencil, to convey how deep and complicated the economy and supply chain can be. Even something as simple as a #2 pencil is too complicated for most to understand or control.
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For example, I can understand how to cut down a tree to supply wood, but I don’t know how to make an axe. I don’t even know how to make the truck that transports the wood. Then there are the machines in the mill. And that’s just a
From the components of a pencil. Forget the yellow paint, the eraser, and the thing that holds the metal rubber (which is called a Ferrule by the way).
This is where we have to take the biggest risk as inventors and entrepreneurs. How much time and money can we risk before we know if the product is viable? Fortunately, companies like Hexcorp can help quote quantities and production costs for a reasonable fee. Usually when mass producing goods, the manufacturer has a minimum order quantity (MOQ), and their price is higher the lower that quantity is. Now you can compare costs with market demand and what you think people will pay.
When I decided to release the Core Hammer, I had to try my best to balance the cost per unit, with what people were already paying for fitness hammers, and what I thought the practicality value would be. I admit… this is still hard.
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The last part of this process is to decide which business model you want to work with? Will you try to brand, market and sell the product yourself through your own business entity? You can try licensing other fitness equipment distributors such as Power Systems or Aktiv Solutions. Or you can even try to sell your product (that’s where the patents come in). Keep in mind that the risk and reward can vary greatly depending on which option you choose.
If you still couldn’t figure out what the “suits” are talking about when they say IP, it means intellectual property. In other words, IP includes a patented or protected process, product or useful material or copyrighted material. Obtaining a patent can be a difficult and expensive process, and its value is not always obvious.
Patent search fees can be anywhere from $1,000 to $3,000, attorney writing and filing fees can easily be $5,000-$16,000, and actual filing fees -Patent Office fees vary, but are just a few hundreds of dollars. Securing a patent for your new fitness product is often more a matter of how you describe the product in your application and less of what the product actually is.
In fact, the invention doesn’t even have to actually exist, just the concept. Remember that I am patent a
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. How hard do you think it is to describe a rubber mallet other than the infinite number of mallets that exist? It was hard but I managed to get a patent!
That doesn’t mean someone else can’t make a hammer where the widget tilts to the left instead of the right. All this means is that I have the right to take someone to court and sue them for infringement. And
I can protect my product. But the cost of that kind of litigation can easily be more than we make in a year’s worth of sales. The real value of a patent is often in the marketing of the invention to the consumer, or as mentioned above, to the potential buyer or licensor.
It can provide a perception of legitimacy in a crowded market or a sense of value to a potential partner. Patent law continues to change in the United States and abroad, and there will undoubtedly be more changes in the future.
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All kidding aside, it’s hard to advise whether or not someone should be inventing. There were days in the busiest years for my products where I would wake up and hope that no one wanted orders for a month so I would have an excuse to close. And there are other days where I come up with 100 bad ideas a day and can’t wait to try again the next morning.
The value of creativity and invention goes beyond any monetary return on investment. The pursuit of producing a fitness invention is a creative and artistic endeavor. It can provide a sense of pride and accomplishment, if not a great source of income. Even creating that initial garage prototype can be an exciting experience. I wouldn’t trade one bounced check or 20 hours a day for all the great colleagues I’ve connected with and the opportunities my simple inventions have brought
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