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How To Think Of New Product Ideas – Social media, site optimization, e-commerce advertising and e-commerce marketing are all part of every business owner or e-commerce entrepreneur’s effort to get customers to see their products.
At the end of the day, without an amazing product, an e-commerce business can gain short-term benefit through advanced marketing. If you want to gain a long-term competitive advantage for your business, you need to focus on your products. This means that your products must be of high quality, but you must constantly update what you are selling.
How To Think Of New Product Ideas
Easier said than done, I know. But it doesn’t have to be as complicated as it seems.
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In this post, I’ll discuss 10 ways you can find new, converting product ideas for your eCommerce store. These include:
Beginner tip: If you’re just starting out, you might want to check out our guide on starting your first online clothing store first.
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I bet you’ve thought of thousands of product ideas over the years, but only implemented a few of them.
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Go through any old ideas you’ve put down or remembered. You probably dismissed the idea when you first thought of it, but now that same idea might not seem so bad. In fact, it can be very good.
You may already have a gold product idea waiting for the right moment or a current hot trend.
Get creative, get hyper (I recommend drinking a strong cup of coffee to get really active), sit down with your partner, friend, parent, co-worker, or anyone else you can find, and brainstorm as many ideas as you start
Just fast forward and back, say what comes to mind, write different things on the board, and see yourself implementing your partner’s ideas.
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I believe you will come up with at least 20 new ideas by the end of this session.
Of course, not all of your ideas will be good. In fact, most of them probably won’t. But if one of these ideas is good, you can consider it a successful session.
Of course, all of your ideas and product categories are best sellers, but there are some products that sell better than others on all eCommerce stores.
Take a look at your best selling products and try to create a product that works to complement those products. (Tweet this)
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For example, if your best selling product is the “well made beer mug”, you can create a secondary product such as “well made beer mug storage rack”.
By creating something that compliments and enhances your best selling products, you can try to resell your product to people who have bought it before or sell it to first time buyers.
E-commerce is your business and the internet is your domain, but the real world outside the internet is where your customers live.
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The next way to develop new ideas is to go on a field trip to see what’s happening in the real world. (Tweet this)
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Go out and grab a seat in the highest part of town. Get a coffee and see what people are wearing. Sitting there, you’re bound to see an outfit that catches your eye (or better yet, the customer’s eye).
You can also browse local stores to see what’s hot this season. Take what you see, improve it, adapt it to your business and start selling.
Do not think that this method works only for clothes. You can do this with beauty products by visiting salons and department stores, with sports equipment by visiting park and sporting goods stores, and with electronics by seeing what students are using on campus. the college.
Be creative. Think about where your ideal customer or customers are and where they shop. Go to these places and explore them. This activity is a great way to see the current hot trends.
New Product Development Process Powerpoint Presentation Slides
Every business has influencers and I am willing to tell you who the influencers are in your industry.
An influencer can be anyone from an independent house to a major industry player who can help you keep up with the current trends of interest in your target market. The easiest place to start an effective search is to search for Instagram sponsored posts that are popular right now. paid affiliates and YouTube. (And don’t forget to check YouTube ads and content.)
If you don’t know who the influencers are in your area, or if you’re looking for new ones on Instagram, here are two great ways to find them:
If you’re looking for influencers, start with a simple Google search to find content. Here is an example.
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If you sell baseball gloves, search for “best baseball gloves” online. Browse through the pages and see which ones display popper posts or review sites where you can check out popular influencers and sites.
Use Topsy to find the most popular content in your industry. Topsy collects all the most shared content on the web and lets you search by keyword.
The idea here is to find your influencers, look at what they’re writing about and the comments on their posts, see what trends they’re seeing, and use that to see if you can for you to create good ideas. (Tweet this)
For example, these gloves are listed as “best offensive gloves” so I’m going to look at them and try to figure out how I can emulate or improve on them.
International Trade Fair “ideas Inventions New Products” In Germany (iena)
Everyone wants to identify a new product trend before it becomes the “next big thing”. There are various websites dedicated to finding upcoming trends.
The first type of website like this is user trends publications. These sites do research and think they are the next big thing.
One of my favorite sites like this is Trend Hunter. This site allows you to find the latest trend according to your industry
Another type of mobile site to search for is a product collection site. These sites compiled a curated list of new products to review. Some even allow users to “like” products, so you can see which products are the most popular.
Pdf) Identifying New Product Ideas: Waiting For The Wisdom Of The Crowd Or Screening Ideas In Real Time: Identifying New Product Ideas
The idea is to browse these sites to help you find an idea that you can build on when trying to create your next product. Here are some top crowdfunding sites to get you started:
Finally, there is the king of trend sites: Google Trends. This great tool from Google lets you check the popularity of search terms over time. This can be very useful if you want to jump on a trend that is still growing.
Example: Let’s say the new item you found after some research is a “midi skirt”. First, you can look at several types of skirts – midi, mini and maxi – and then decide which one is the best in terms of popularity.
As you can see, the mini skirt has been very stable, the maxi skirt has changed a lot, and the midi skirt is in the middle of the trend.
Places To Find Profitable Product Ideas For Your Business
Yes, creative people post their creations on social networks. By browsing Pinterest for a few minutes, you’re sure to find some inspiration.
First, you should be following social influencers in your industry (preferably Pinterest and Instagram). Check out the downloads to see if you can find something good. You’ll also want to check out the growing TikTok brand trends! Here are some of the best TikTok ad examples to get you started.
Also, follow TikTok video best practices to increase your chances of product sales.
You can do a hashtag search on Instagram or a keyword search on Pinterest. You might stumble upon such a gem:
How To Find New Product Ideas With High Chances Of Success
Bonus content: What is PPC automation and how PPC management software plays an important role in eCommerce growth
If you’re as talented as I think you are, you can definitely look at a product and know you can make it better!
If so, you should submit your product search to platforms such as eBay, Amazon, and AliExpress.
These huge online markets carry every product you can think of, making them a great place to find some inspiration.
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In addition to these large marketplaces, you can also check out smaller marketplaces like Etsy, Fancy, and Wanelo.
These sites may have fewer results, and sometimes less important results, but they usually have interesting or unique results that you can’t.
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