Market Research Analyst Food Industry – The restaurant industry is highly competitive and heavily influenced by ever-changing consumer preferences and habits. One of the building blocks that must be put in place before opening a new restaurant is market research. Just as a well-crafted mission statement can help you make business decisions, identifying and understanding your target customers and competitors through market research will give your new restaurant concept a competitive advantage. Carlos Silva, founder of Memphis Championship Barbecue in Las Vegas, told Entrepreneur that he neglected to do market research at first and had to catch up before he …
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